New Earth, New Fashion: A Stylish Rethink

On April 26, 2025, The Standard, Bangkok Mahanakhon celebrated Earth Day with an event that was less runway and more revolution. In collaboration with Fashion Revolution Thailand, New Earth, New Fashion brought together creatives, conscious consumers and sustainability advocates to swap and mend for a day that reimagined what fashion could be—thoughtful, circular and deeply connected to the planet.

Hosted at The Parlor, our cultural salon in the sky, the experience invited guests to engage with fashion in new ways. Through hands-on mending, intentional swapping and heartfelt conversation, the event highlighted the power of slow fashion and the joy of making something last. The day began with a creative mending workshop, where guests learned the art of Japanese Sashiko embroidery—turning torn or tired garments into beautifully stitched pieces with new life and even more meaning. It was meditative, tactile and a gentle rebellion against throwaway culture.

Next came the swap. With 82 participants and an estimated 500,000 THB in collective value exchanged, the clothes swap was a masterclass in low-impact, high-reward shopping. Pre-loved dresses, vintage jackets and once-forgotten favorites found new homes in a zero-waste, zero-cost setting that was equal parts style and sustainability. Everyone left with something new-to-them and a reminder that secondhand doesn’t mean second-best.

To ground the experience in reflection, the Connect Circle closed out the day with a soulful conversation led by three industry thought-leaders: Chalisa Viravan of Wonderfruit, Siriorn Teankaprasith of PAINKILLER Atelier, and Tammy Thanaporn Amornkasemwong of Seire Collective. Their dialogue touched on the healing power of fashion, the importance of craft and the need to reconnect with the people and processes behind what we wear.

New Earth, New Fashion wasn’t just an event—it was a call to action, and an invitation to do things differently. Through swapping, mending and meaningful exchange, we discovered that fashion can still be expressive and exciting without feeding into fast fashion’s endless churn. Because when we slow down and make space for creativity, community, and care, style becomes something much deeper—and far more sustainable.