Tell us about your grandfather.
He lived an adventurous life. He was an impresario (an impresario was a person who organized concerts, plays, or operas, a role similar to that of an artist manager or a film or television producer) in Stockholm for artists from all over the world. After the age of 60 he decided to live the rest of his life in his summer house at Arholma Island, in calmness close to nature with long walks and fishing. During Summer, his house was open to artists, poets, painters; every day was a different party or happening. We spent several months each year together there. And this is where I, many years later, discovered his old raincoat that inspired me to start the brand.
Do you have one specific memory from him that is especially dear to you?
He was out fishing in bad weather and I saw his figure go up and down in the waves and he screamed loud for me to hear: "I am not catching fish boy, I am catching life.”