Corporate Marketing Coordinator (NYC based)

Job Purpose

Provide administrative support to the Global Marketing + Brand Team. Maintain department’s systems, databases and reports. Represent the Marketing Department both internally and externally in a professional manner in accordance with Company standards. Additional tasks as assigned. 

 

Duties and Responsibilities

Brand & Marketing

·         Assist on all marketing and brand projects, including promotions, digital media, programming, partnerships, creative design work.

·         Collect, create and manage brand-wide presentations and decks, working cross-departmental to complete.

·         PowerPoint decks for business development, owner presentations, and new initiatives, etc.

·         Own special activation post-event reporting documents and assist in creating monthly marketing reports.

·         Partake in brand and marketing creative, partnerships and promotion idea brainstorms and works well in an ‘all-hands-on-deck’ team style.

Digital & Media

·         Support Marketing Director with day-to-day needs as it relates to global agency of record workload.

·         Assist with paid media campaigns, including campaign set up, updating targeting strategies, and end of month reporting.

·         Assist on execution of database growth strategies, including sweepstakes, brand partnerships, takeovers, and paid campaigns.

·         Provide support for website CMS updates, uploads, and new page creation.

·         Responsible for collecting and adding database lists from the hotels (Wifi, F&B reservations) into CRM platform.

 

Social

·         Asist on all brand social media management, including scheduling, posting, engaging, and analyzing

·         social media content for brand accounts, including Instagram and Facebook.

·         Manage influencer-hosting program, reviewing inquiries, sharing with properties, drafting contracts, and analyzing deliverables and results in tandem with property teams.

 

Admin

·         Coordinate meeting requests, incoming project inquiries, team travel schedule, marketing budget monthly tracking and team invoicing, etc.

·         Responsible for uploading images/files to The Box and keeping the box organized.

 

Qualifications, Knowledge and Skills

·         2+ year of experience in marketing or PR assistant or coordinator role.

·         Bachelor’s degree in Marketing or similar filed such as Branding or Communications.

·         Strong analytical skills in research and analysis of business-related content.

·         Able to calculate ROI of the content.

·         Administrative and organizational skills: work well under pressure and deadlines, attention to detail, speed and accuracy.

·         Exceptional interpersonal and communication skills in English in written and verbal form.

·         Creative and open-minded to interesting ideas for initiating new content.

·         Extremely proficient in PowerPoint and Excel. InDesign and Photoshop experience a plus.

·         Sound decision making; the calm in the storm.

·         Act with integrity & confidence; our reputation is paramount to our success.

·         Ability to manage changing priorities effectively.

·         Highly motivated and pro-active; act with professionalism and positivity in all interactions.

·         Flexibility to work a varied schedule, which may include weekends and holidays.

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